Articles

Tips, tactics and ideas to help you create a more profitable and successful business!

 

SPIN Selling Secrets

Read more about this powerful sales philosophy that is based on research into human behaviour

 
 

The Secrets of Authentic Leadership

If you are searching for the ultimate client value proposition, consider positioning yourself as a leader

 
 

Professionals Who Sell - Part 1

How questions can be used to empower you to make more sales

 
 

Professionals Who Sell - Part 2

Using 'buying psychology' to influence your client

 
 

The Client Needs Model

A step-by-step approach to creating a holistic and valuable service offering

 
 

It's not just about numbers...

Compelling reasons to motivate accountants to work with you

 
 

Trust: The Essential Ingredient

Read about the importance of "enabling skills" and discover how you can deliberately build trust

 
 

The DNA of Motivation

Insights to help motivate both you and your staff!

 
 

Your value: a new perspective

What do sophisticated investors and centres of influence really look for in a financial adviser?

 
 

Secrets to creating great referral relationships: Part 1

Understanding and managing the perceptions of centres of influence

Jan 2008
 
 

Secrets to creating great referral relationships: Part 2

5 Step process to create an easy-to-implement, high-performance referral system

Jan 2008
 
 

Dynamic Relationships

Follow this 4 step process to create loyal clients committed to the success of your business

Jan 2008
 
 

High performance thinking

It's usually off the radar, but makes a big impact on the performance of your business…

Jan 2008
 
 

McPlanning

What can you learn from the fast food giant?

Jan 2008
 
 

GrowthPlus! Through Referrals

The basics behind creating and maintaining successful referral relationships

Jan 2008
 
 

In the eye of the beholder...

The basics of communicating value

Jan 2008
 

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Dani Peer is the principal of The Peer Effect, a consultancy specialising in providing relevant, practical and valuable business support to financial services professionals. He is a popular speaker who blends content and humour to make each event entertaining. When he is not speaking or consulting, Dani invests his time reading and researching.

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